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adPineapplesweet science, an adPioneers blog |
| 27 October |
Would also double as an effective Viagra/Cialis print ad methinks?
| 20 October |
The differences between Arial and Helvetica…
(sorta like taking an invention and slapping a clock on it and calling it a brand spanking new ‘clock-radio’, right?)
| 11 October |
Never underestimate the power of a great story. Those clever, lecherous Canal + guys don’t.
and from the same campaign…a not so good one.
| 3 October |
Former chairman of IAB, Shelby Bonnie writes a piece called “Let’s Kill the CPM” for TechCrunch.
His basic argument: selling eyeballs causes publishers to sellout and load each page up with way too many ‘impressions’ (coughTechCrunchcough), which inevitably return less (zero) value to advertisers as well as stifle creativity in the innovation department. And of course, lead to disenchanted users. see: AdBlock Plus.
This camp is in whole agreement. Two points to make - a caveat and an idealistic solution.
Continue reading…
| 2 October |
An ingenious Brooklyn artist, personifies Craigslist’s missed connections section. Article and more pictures on CNET.
Guess the optimistic hypothetical route beats the lonely reality? (0.0004% of missed connections have ever remade that connection.) Source: Fabricated, 2009.
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