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adPineapplesweet science, an adPioneers blog |
| 15 February |
Possibly open to interpretation as ‘fighting words’, the Mozilla crew takes aim at Microsoft’s lofty claim that IE9 is the most HTML5 ready.

Interesting post, to say the least. Microsoft’s distribution model, unlike Chrome and Firefox, involves stable releases without incremental updates for draft features — and so, increasingly reliant on widescale standards being adopted. Chrome, who pushes updates silently, will likely never get the penetration it needs with corporations, who prefer the stability of an unchanging browser.
That said, there is an increasing developer community that resents MSFT’s archaic model and slow evolution (the blog post claims Firefox 3.5 released 2 years ago, is STILL more web compliant than IE9), and have stopped developing or allowing features to degrade gracefully for IE users.
Users are becoming savvier and uninstalling or downloading more versatile browsers.

A marketing battle to see who boasts the loudest will ensue, bet on it. In the end, that which shows the most sites best will likely prevail. Microsoft would be smart to start winning over the developers and designers who create them.
| 26 December |
Left moving ripple = 11% (perceived) speed increase. Noted.
| 3 November |

Interesting quote from Mozila’s blog: “The days when one browser would be 2x or 6x as fast as another are gone. Now it’s more like 1.1x or 1.2x.”
Competition = good.
| 17 August |
A project we donated for a great cause…
artBound: theParty, a totally radical 80’s party happening in September: The psychedelic website we created for them.
(ARTBOUND IS A NONPROFIT volunteer initiative founded in 2009 in support of Free The Children and made up of a group of passionate individuals who believe that the arts have the power to help create real and sustainable change in the lives of underprivileged children.)
